Journal Tips: Harnessing The Power of Facebook
Lately, we've been getting lots of questions at Journal about Facebook.
It's easy to see why. The social networking site has more than 400 million active users who are spending lots of time there – nearly an hour per day on average. Recently, Facebook even surpassed Google in weekly U.S. site traffic for the first time.
For many of our clients – especially chambers of commerce and their members – Facebook offers a chance to tap in to a popular, free platform that connects you right to your community and customers. A Facebook fan page is a great way to get started – more than 20 million people become fans of pages each day.
We've created a series of videos to help you set up your fan page:
How to Create a Facebook Profile
Facebook Fan Page: The Basics
How to Find a Facebook Fan Page
How to Create a Facebook Fan Page
How to Edit Your Facebook Fan Page
How to Share Your Facebook Fan Page
If you're confused about the difference between Fan Pages and Groups, here's a breakdown.
Also, here are some of our favorite resources on how businesses can leverage the power of Facebook:
Harness the Power of Facebook
Small-Business Guide: How to Market Your Business With Facebook
10 Things All Businesses Should Do to Market More Effectively on Facebook
24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook
If you have any questions or would like to discuss your Facebook presence with our social media team, e-mail social@jnlcom.com.
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